Susan F. Cyliax
Assistant Professor of Practice in Marketing
Education:
- B.S., Dietetics, University of Delaware
- M.B.A., Business Administration, Drexel University
Contact:
Email: cyliaxs@moravian.edu
Office phone: 610-625-7817
Office location: Comenius Hall 203
Areas of Research and Expertise:
- Marketing Strategy and Planning
- Brand Strategey and Positioning
- Strategic Planning
- Licensing
- Strategic Partnership Development
- Innovation and New Product Launch
- Market and Channel Expansion
- Integrated Marketing Communications
- Cross-functional Team Development and Leadership
Biography: